The book you hold in your hands is a practical guide to building a great company. This book is about how to turn an existing enterprise into an outstanding company capable of achieving significant results, becoming an industry leader and a role model. In an accessible, concise form, the authors set out the "quintessence of success": how to lay the foundation for future greatness already at an early stage of business development; how to develop an effective leadership style that inspires subordinates and promotes innovation, in accordance with the characteristics of your company and your personality; how to solve the key strategic problems that any growing business faces; how to properly develop a vision concept for your company and turn it into an adequate strategy and successful tactics, step by step bringing you closer to the heights of the business. The authors give many instructive examples from the history of real companies that have become great: Nike, Hewlett-Packard, Johnson & Johnson, Sony, Federal Express, etc. The book will be of interest to business owners, heads of commercial and non-profit organizations, as well as business coaches and students, students majoring in management.
